PNW Paintenance

Written By Ben Vanderwerff

Skagit Valley Washington

PNW Paintenance is a complete branding and website launch for a new residential painting and surface restoration company serving Northwest Washington.

Complete website, branding, SEO strategy, and marketing materials created for the launch of a new residential painting company.

Project Scope

  • Website Design

  • Logo Design

  • Brand Identity

  • Local SEO Strategy

  • Google Business Profile

  • Printed Marketing Materials

  • Project Photography

  • Ongoing SEO & Content

The project focuses on building a straightforward, high-converting website supported by Google Business Profile optimization, local SEO, and a growing portfolio of completed projects. Alongside the website, I developed the company’s branding, including the logo, color palette, typography, and printed promotional materials for door-to-door canvassing and contractor outreach.

The website is being built with AI search in mind, utilizing project-specific pages, locally focused service areas, and informative regional articles to establish the site as a trusted resource while improving long-term search visibility.

PNW Paintenance is targeting homeowners throughout Skagit, Whatcom, Island, and surrounding communities, with particular emphasis on Bellingham, Mount Vernon, Burlington, Anacortes, and nearby island markets.

Beyond the digital strategy, the launch includes professionally designed physical marketing materials tailored to homeowners, contractors, real estate professionals, and property managers, creating a unified brand across both online and offline marketing..

Ben Vanderwerff